become a retailer
Apply to become a Hoosier Lottery retailer:
Retailers play a key part in the success of the Hoosier Lottery and we are always looking to expand the quality network of locations where our instant and draw products are available to customers. In fact, we’ve recently streamlined our application and licensing processes to make it quicker and less administratively burdensome for interested retailers. We have also reduced the requirements for initial inventory and significantly improved the payment terms for instant tickets.
If you’ve ever been curious about how you might benefit from selling Lottery products, now is the time to talk with someone from our business development team.
Download our Retailer Request For Consideration Form, provide as much information as you can, and return it via mail or fax.
Adding Hoosier Lottery to your business creates an additional revenue stream through well-known and well-regarded product lines.
- Receive 6% commission on all Draw game sales.
- Receive 6% commission on all Scratch-off sales.
- Receive a 1% commission for all winning ticket redemptions (regardless of purchase location). Retailers can pay up to $599 on winning tickets.
- Receive jackpot and top prize bonus commissions for selling the winning tickets on select Hoosier Lottery products.
Additional Benefits to Retailers:
- The regular launching of new products, jackpot runs, and player game loyalty keeps traffic coming into the store.
- Retailers benefit from statewide Hoosier Lottery marketing campaigns designed to drive traffic. By displaying products and materials in high-traffic areas, you can be sure to capture those impulse-oriented sales.
- Retailers' employees are trained for FREE by skilled Hoosier Lottery Sales Representatives.
- Retailers get FREE installation of Hoosier Lottery equipment.
- Retailers have a committed, professional Hoosier Lottery Sales Representative to help develop business plans, establish and monitor sales goals, deliver and set-up marketing materials and much more.
Good for Indiana businesses!
Hoosier Lottery products can do more for your business than you might think. Our products are proven traffic generators and are perfect additions to your impulse-oriented, front-counter product line. The games provide consumers with a level of fun and entertainment no other product in your store can offer. Our product lines consists of Fast Play, Scratch-offs and seven draw games; Powerball® with Power Play®, Mega Millions® with Megaplier®, Hoosier Lotto with PLUS, Cash 5, Quick Draw, Daily 3 with 1-OFF, and Daily 4 with 1-OFF.